Tornado Technique

I just heard about this and thought I would share it:

Stephen Meade’s Tornado technique: 

Answers the question: What do you do? 

Narrow it down:

• Emotional Value: 
• Industries:
• Companies:
• Title: 
• Wish list of who you want:  3-5 people I want to meet right now: 

Tornado Script for Business Acquisitions with a Deming Approach

1. Who You Are & Your Approach (Clarity & Specificity)

“Hi, my name is [Your Name]. I specialize in acquiring and improving small to mid-sized businesses by applying the principles of W. Edwards Deming—focused on quality, efficiency, and long-term sustainability. Instead of just cutting costs, I optimize systems to drive long-term success.”

2. What You’re Looking For (Targeted Ask)

“I’m looking to acquire businesses in [specific industries, e.g., home services, manufacturing, etc.] that have been around for [X] years, generate at least [$X] in revenue, and have a strong customer base but may struggle with outdated processes or succession planning.”

3. Who You Want to Meet (Making It Easy to Help You)

“The best introductions are to business owners looking to retire, overwhelmed operators, or companies with operational inefficiencies where my expertise in systems thinking can create value.”

4. How They Can Help (Call to Action)

“If you know anyone who fits that description or works with these types of businesses—such as accountants, attorneys, or business brokers—I’d love an introduction. Even if they’re not ready to sell, I’m happy to have a conversation to explore options.”

Hi, my name is Parker. I specialize in acquiring and improving small to mid-sized businesses by applying the principles of Dr. W. Edwards Deming:  By focusing on quality, efficiency, and long-term sustainability. Instead of just cutting costs, I optimize systems and drive long-term success.

I’m looking to acquire businesses in Charlottesville, either a B2B, or something in creative arts or home improvement that have been around for at least 5 years, generating at least $500k in revenue, and have a strong customer base but may struggle with outdated processes or succession planning.

The best introductions are to business owners looking to retire, overwhelmed operators, or companies with operational inefficiencies where my expertise in systems thinking can create value.

If you know anyone who fits that description or works with these types of businesses—such as accountants, attorneys, or business brokers—I’d love an introduction. Even if they’re not ready to sell, I’m happy to have a conversation to explore options.